_{Ribbon Cutting Ceremony of the Puratos Industrial Pilot Bakery, Powered by AMF. - Puratos}

Puratos, a leader in the bakery, patisserie, and chocolate industry has opened a new pilot bakery plant at its U.S. headquarters in Pennsauken.

Developed in collaboration with AMF Bakery Systems the state-of-the-art facility is designed to accelerate innovation for commercial bakeries across North America. The new facility is now open and available for customer collaboration sessions, innovation workshops, and technical training, as well as project-based work around recipe development, ingredient replacement, cost reduction and process optimization.

The grand opening eventcc welcomed a group of guests including Eric Dell, president of the American Bakers Association (ABA); Nicole Roberts, mayor of Pennsauken; members of the New Jersey Legislature; customers, members of the press, and executives from both Puratos and AMF.

“As part of our mission to help our customers be successful, we identified the need for bakers to accelerate the innovation cycle to respond to evolving consumer trends,” Andrew Brimacombe, president, Puratos USA said. “However, we see that line time and baking skills can be a constraint on innovation and recipe optimization in many industrial bakery environments. This new pilot bakery brings together the deep skills of a bakery ingredients innovator with a bakery equipment leader to provide bakers with a way to develop, optimize, test, and scale products with speed and certainty, going from concept to commercialization in one visit. It will also support our customers as they seek to train their teams and build skills.”

The new facility is located inside Puratos USA headquarters, just steps away from the company’s Innovation Center.

“We have a long history of strong partnerships aimed at advancing the bakery industry, including with equipment manufacturers,” Pierre Tossut, Global CEO, Puratos said. “We are pleased to extend our partnership with AMF to develop this unique pilot bakery line in the US, allowing our customers to innovate faster. We will continue to develop our partnerships across the globe and look forward to extending further collaborations with equipment suppliers that move the industry forward.”